Jack Daniel’s to Fund Rides Home for 1,700+ Service Members

Jack Daniel’s and the Armed Services YMCA said they will send more than 1,700 junior-enlisted service members and families home for the holidays through their “Operation Ride Home” program. This year marks a significant milestone with the largest number of service members and families traveling home in the program’s history — many for the first time since the start of the COVID-19 pandemic.

Jack Daniel’s kicked off this year’s campaign with a $100,000 donation and is asking friends to visit operationridehome.com and contribute as well.

Now in its 11th year, the program provides financial assistance to active-duty, junior-enlisted military and their families to travel from their base of duty to loved ones’ homes across the country.  Including this year’s travelers, more than 10,000 people have made it home through ORH.  Service men and women from the Army, Marine Corps, Navy, Air Force and Coast Guard have been assisted with travel to all 50 states.

“These heroes are on the front lines, protecting us and protecting our liberties, and we are absolutely thrilled they’ll get to reunite with their loved ones this year,” said Chris Fletcher, Jack Daniel’s Master Distiller.  “Providing some financial assistance to see that they make it home is the least we can do, and I can only imagine the hugs, the tears, the joy and the laughter when these reunions take place.”

Operation Ride Home is open to active-duty E-5 and below, both single and married, who might not otherwise financially be able to travel home. The option to drive or fly is an individual decision.

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