Hemingway Rum Co., the maker of award-winning ultra-premium Papa’s Pilar Dark and Blonde rums, began distribution in Sweden, Czech Republic, Greece and Denmark early this year and is actively pursuing expansion opportunities in additional European markets.
The company opened a fulfillment facility in the Netherlands in February to accommodate the European expansion.
Papa’s Pilar is inspired by Ernest “Papa” Hemingway and was crafted in conjunction with Hemingway’s estate to celebrate his literary legacy and adventurous spirit.
“Papa’s Pilar, inspired by one of the world’s greatest adventurers and literary figures, Ernest Hemingway, has been extremely well-received in European markets since we began distribution earlier this year,” said Papa’s Pilar Global Managing Director James Kempland. “The European market for ultra-premium rum is growing rapidly, and we’ve been ramping up production in the U.S. to provide those higher-end spirits consumers a uniquely rich and complex Dark and Blonde sipping rum.”