Gentleman Jack, Wired Team Up for 4th ‘Pitch Distilled’

Gentleman Jack Double Mellowed Tennessee Whiskey and WIRED Brand Lab today announce the fourth iteration of Pitch Distilled – a multi-city competition that challenges seven incubators with strong community ties to formulate and pitch an idea that resolves a sustainability issue and represents that incubator on a national scale.

A winner will be selected by the public through a national, online vote and the first-place team will receive a monetary award and branded feature on WIRED.com. This year, Pitch Distilled will be touring a brand-new set of markets including Oakland, Philly, Tallahassee, Houston, Denver, Detroit and Atlanta.

“We’re thrilled to bring Pitch Distilled back for the fourth year to a new group of markets across the US,” said Ben Osei, Gentleman Jack Associate Brand Manager. “Our founder, Mr. Jack Daniel, instilled a passion for sustainable stewardship and environmental protection that still exists within our distillery today. Our hope is that this program will inspire our friends and partners to do the same.”

New this year, each submission will be uploaded to https://www.wired.com/pitchdistilled/, and viewable to the public—who will ultimately vote on the winning pitch in March 2019. Each team is competing for a sum of $10,000, an interview and professional photoshoot with a WIRED Brand Lab editor on WIRED.com, and a reception featuring a special keynote speaker at their incubator location.

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