In a move reminiscent of the renaming of French fries to “Freedom Fries” as a protest to France’s opposition to the proposed U.S. invasion of Iraq, Fuzzy’s Vodka called for the suspension of the Moscow Mule. Replace it, Fuzzy’s said, with the “American Stallion” cocktail.
“We saw the bars rushing to pour the Russian vodka out in the streets while off-site liquor retailers boxed it up and shipped it back to distributors. But we thought, what about the cultural favorites we have come to enjoy over the years? How do we cut ties with our go-to drink during Happy Hour? We didn’t think it was right that we continue to pay homage to the Moscow Mule. We needed to change it…for democracy’s sake,” said Benjamin Linero, Managing Partner of BNMR GLVZ, the marketing and advertising agency working with Fuzzy’s.