Category Archives: What We’re Reading

Bev/Al History: Beer: A Cure for Gin Addiction?

Posted on April 25, 2017 by Donna Whitaker

U.S. Sen. Bill Cassidy of Louisiana said William Wilberforce, a late 18th century British politician, “pushed the sale of beer” to successfully combat “drunkenness related to gin” in England. But Wilberforce wasn’t even born until after the so-called gin epidemic had ended in the … Continue reading →

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U.S. Wineries Should Be Wary of Following France Upscale

Posted on April 24, 2017 by Donna Whitaker

Since the 1976 Judgment of Paris put Napa Valley on par with French wine quality, U.S. winemaking has moved progressively upscale, from Sonoma County, the Central Coast, Pacific Northwest and elsewhere. But the lesson of upscaling from France should be … Continue reading →

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What We’re Reading –

Posted on April 24, 2017 by Donna Whitaker

An interview with Sean Harrison, distiller, Plymouth Gin.  From the Plymouth Herald

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How Tied Houses Helped Miller Grow, Survive Prohibition

Posted on April 4, 2017 by Donna Whitaker

Miller Brewing Co. had more than 1,000 of them in 18 states–though most were clustered in Wisconsin and nearby states–including places as far flung as Texas, Montana and Alabama. Miller’s tied houses paid attention to detail on the inside. In … Continue reading →

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What We’re Reading

Posted on June 22, 2016 by Joel Whitaker

The Risk of Celebrity Endorsements Celebrity endorsements help brands to increase loyalty and awareness. But this kind of endorsement can be a risky business. They are dependent on the celebrity’s own brand – and that can be fickle.  Indeed, they … Continue reading →

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What We’re Reading

Posted on June 17, 2016 by Joel Whitaker

Take a Tour of Fort Worth’s Beer Zone For a long time, Rahr & Sons Brewing was Fort Worth’s only craft brewery and way ahead of the craft-beer curve in the rest of North Texas. But with the opening of … Continue reading →

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