Category Archives: Packaging

With Updated Look, Darnley’s Gin Expands in U.S.

Posted on November 1, 2021 by Joel Whitaker

Darnley’s Gin updated its packaging to add color and speak more to the ingredients and botanicals it contains.  It’s currently in 24 U.S. markets, and is the exclusive premium gin of the Independent Distributor Network and as they add new … Continue reading →

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Troegs Refreshes Mad Elf

Posted on October 22, 2021 by Joel Whitaker

Mad Elf is back on shelves in Pennsylvania, New Jersey and Delaware, and this year the Troegs Independent Brewing product is sporting a new label:

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Suntory Debuts 2021 Limited-Edition Design Bottle of Hibiki Japanese Harmony

Posted on October 18, 2021 by Joel Whitaker

House of Suntory, the founding House of Japanese Whisky,  rekeases a specially-designed, limited edition bottle of Hibiki Japanese Harmony. Adorned with painted flowers and flowing ribbons of water, this one-of-a-kind bottle was designed to represent the vital force of Japan’s … Continue reading →

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What New Wine Drinkers Seek From Labels

Posted on August 3, 2021 by Joel Whitaker

Finding the balance between reassurance and familiarity is one of the toughest challenges vintners face when it comes to wine labels, according to Lulie Halstead, CEO, Wine Intelligence. In the U.S., the segment that’s youngest and newest to wine — … Continue reading →

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Argentina’s Domaine Bousquet Creates Bold New Packaging for Sparkler

Posted on July 26, 2021 by Joel Whitaker

Domaine Bousquet, Argentina’s premier name in organic wines, spruced up its festive bubble packaging and listed their many certifications on back labels. All four wines, a Charmat white and rosé (SRP $13), and a traditional method brut white and brut … Continue reading →

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Phillips Distilling Intros a Sunlight-Activated Bottle, Revolutionary New Vodka Brand

Posted on July 21, 2021 by Joel Whitaker

The new bottle for Phillips Distilling Co..’s UV Vodka changes label colors when exposed to UV sunlight.  It can be found nationally at grocery, liquor, wine and convenience stores. Phillips will also be test marketingCubist, a vodka whose bottle is … Continue reading →

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