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Meta
Category Archives: COVID-19
A-B Releases New “Know When to Say When” Spots — With Masks
Anheuser-Busch released a terrific new spot, the latest in its Know When to Say When series, which dates back 40 years. The latest features a bar owner (or is a bar manager?) saying her bartenders are taking the social distancing … Continue reading
Posted in Advertising, COVID-19, Marketing
Tagged Anheuser-Busch
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Homebody Economy Continues: Nielsen
Some 60% of households expect their routines to remain altered for at least the next four months, Nielsen said. Premiumization within off-premise alcohol isn’t slowing down, and has in fact accelerated during COVID weeks, Nielsen said. However, when it comes … Continue reading
Off-Premise Gains Don’t Offset On-Premise Losses
To be sure, says Danelle Kosmal, vp-beverage alcohol at Nielsen, there has been a significant shift in volume volume from on-premise channels which has exaggerated growth rates for off premise alcohol, but not enough to make up for total losses in on-premise … Continue reading
Consumers Turn to ‘Safer,’ Local Wines in Pandemic
Since March 2020, wine drinkers around the world have been consistently turning more to wine brands they view as safe, trustworthy and reliable, Wine Intelligence reports. In the case of markets where domestic wine is dominant, this also means consumers … Continue reading
Posted in COVID-19
Tagged Wine Intelligence
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New Mexico Grape Growers Discounting to Make Room for New Harvest
New Mexico winegrape growers report a record crop with grapes nearing maturity. That’s the good news. The bad: With months of forced closures and a ban on wine festivals thanks to Covid-19, there’s still plenty of inventory from the past … Continue reading
Posted in COVID-19, Wine
Tagged Grape Aid, New Mexico Wine
Comments Off on New Mexico Grape Growers Discounting to Make Room for New Harvest
Over 500 Sign Up for DISCUS Webinar on Cocktails-to-Go
Cocktails to Go has been an economic lifeline for local restaurants and bars, said Chris Swonger, president/ceo, Distilled Spirits Council of the U.S., as he opened a webinar Tuesday about cocktails to go. States have provided a number of safeguards to … Continue reading
Posted in Alcohol Policy, COVID-19
Tagged cocktails to go, DISCUS
Comments Off on Over 500 Sign Up for DISCUS Webinar on Cocktails-to-Go