Category Archives: Corporate Social Responsibility

Pendleton Whisky Raised $112,000 for Bob Woodruff Foundation in Under a Year

That’s from sales of its Military Appreciation Bottle.  The Bob Woodruff Foundation (BWF), founded by reporter Bob Woodruff after being treated at Walter Reed National Military Medical Center for wounds he sustained from a roadside bomb while covering U.S. troops … Continue reading

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360 Vodka Partners with Captains for Clean Water

For the second consecutive year 306 Vodka (McCormick Distilling Co.) is partnering with Captains for Clean Water to raise awareness about freshwater issues in the Sunshine State. The partnership fits right in with 360 Vodka’s positioning as “the first eco-friendly … Continue reading

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Responsibility.org Launches First-Of-Its-Kind Interactive Learning Experience to Prevent Impaired Driving

In an effort to increase awareness and stigmatize irresponsible drinking behavior, especially among high-risk drivers, Responsibility.org today launched Wrong Side of the Road—a new initiative designed to educate and change attitudes among the 21- to 35-year-old demographic who are continually … Continue reading

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A-B Teams with MADD, Uber to Provide Safe Rides for Halloween

In a new initiative called Decide tTo Ride, Anheuser-Busch has teamed up with Mothers Against Drunk Driving (MADD) and Uber to form a first-of-its-kind coalition aimed at ending drunk driving. Centered around the message that “you can’t drive drunk if … Continue reading

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Castle & Key Honors African-Americans’ Role in Bourbon History

Castle & Key announces the limited release of The Untold Story of Kentucky Whiskey, Chapter 1 in partnership with The Kentucky Black Bourbon Guild (KBBG). The Untold Story of Kentucky Whiskey was a project created to share the history of African Americans’ … Continue reading

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Matthew McConaughey and Wild Turkey Honor Local Music Scenes

Matthew McConaughey and Wild Turkey are recognizing five individuals who kept their local music scenes alive with a series of $10,000 donations to community-based music initiatives of their choice. Wild Turkey’s Creative Director and the iconic bourbon brand teamed up … Continue reading

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