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Category Archives: beer
U.S. Craft Beer Exports Up 4.4% in Year
Total volume in 465,617 barrels and had an estimated retail value of $121 million. Growth was seen in major markets, most notably in the Asia-Pacific region (not including Japan) which grew 12.9%. Japan, alone, increased by an astounding 22.6%. Meanwhile, … Continue reading
Posted in beer, Today's Issue
Tagged Bob Pease
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How Tied Houses Helped Miller Grow, Survive Prohibition
Miller Brewing Co. had more than 1,000 of them in 18 states–though most were clustered in Wisconsin and nearby states–including places as far flung as Texas, Montana and Alabama. Miller’s tied houses paid attention to detail on the inside. In … Continue reading
Posted in beer, What We're Reading
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Beer Institute ’ s McGreevey Turns to YouTube for Responsibility
Jim McGreevey sat down with FamousDC at Nationals Park in advance of today’s Opening Day game to discuss BI’s commitment to responsible alcohol consumption. You can see the YouTube video.
Posted in beer
Tagged Jim McGreevey
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Michelob Ultra Inks Sponsorship with Brooks Koepka
Michelob Ultra kicked off Masters week with a new partnership with rising star Brooks Koepka, the world’s 25th-ranked golfer and 2016 Ryder Cup breakout player. Initial plans call for his integration and participation in a unique consumer giveaway campaign that … Continue reading
Posted in beer, Marketing
Tagged Azania Andrews, Brooks Koepka
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“We listened to our consumers and we’re excited to be launching the Old Milwaukee American Pin – up Series. The new look embraces the heritage of the brand while paying respect to the strong women that made pin – up culture in America something to be proud of,” said Heather Rodman, Brand Manager at Old Milwaukee. “Our fans can expect the same great – tasting, accessible Old Mil, Old Mil Light, and Old Mil N.A but with a fresh new look, available at retailers nationwide beginning in April 2017.”
Indiana law prohibits sales of cold beer at gas stations. But Jay Ricker, own of a C-store chain,thought he found a loophole: He converted two to full-fledged restaurants with gas stations. Restaurants can sell cold beer for takeout. He ran … Continue reading
Posted in Alcohol Policy, beer
Tagged Jay Ricker
Comments Off on “We listened to our consumers and we’re excited to be launching the Old Milwaukee American Pin – up Series. The new look embraces the heritage of the brand while paying respect to the strong women that made pin – up culture in America something to be proud of,” said Heather Rodman, Brand Manager at Old Milwaukee. “Our fans can expect the same great – tasting, accessible Old Mil, Old Mil Light, and Old Mil N.A but with a fresh new look, available at retailers nationwide beginning in April 2017.”
Pabst ’ s New Package for Old Milwaukee Honors Pin – Ups
Pabst Brewing Co. unveiled a new package design for Old Milwaukee Beer that honors the pin-ups made so famous during World War II. The new American Pin-Up Series will run on all Old Milwaukee Lager, Old Milwaukee Light, and Old … Continue reading
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