Category Archives: Advertising

A-B, NFL Extend Sponsorship

Posted on December 20, 2021 by Joel Whitaker

Anheuser-Busch will remain the exclusive global beer and hard seltzer sponsor of the NFL under a new multi-year agreement that A-B said “will include many new opportunities for the Anheuser-Busch brands, led by Bud Light, that will continue growing excitement … Continue reading →

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Patron Tequila’s New Campaign Teams with Jessie Reyez

Posted on November 23, 2021 by Joel Whitaker

Patron Tequila, the world’s No. 1 ultra-premium tequila, announces a new campaign inspired by the traditional, handcrafted Patron process that takes only natural ingredients through a time-honored production method to create the finest tequila in the world, this campaign features … Continue reading →

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Espolòn Tequila Official Launch Brand for LatinX Private Marketplace

Posted on November 23, 2021 by Joel Whitaker

Espolòn Tequila is the launch brand for the LatinX Private Marketplace (PMP), using its advertising and media plans to support LatinX journalism and content being launched by Mindshare, the global media agency network that’s part of WPP.  The idea behind … Continue reading →

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Americans Say They Get Their News from Smartphone, Computer or Tablet

Posted on November 10, 2021 by Joel Whitaker

In a study that obviously has implications for bev/al advertisers for the trade associations that create and maintain advertising standards codes the Pew Research Center84% of U.S. adults say they often or sometimes get news from a smartphone, computer or … Continue reading →

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Busch Family Group Takes Over Grant’s Farm Operations

Posted on November 2, 2021 by Joel Whitaker

If you remember those classic Budweiser Clydesdales commercials from 30-50 years ago, a pair of gates swing open and the Clydesdales came prancing out.   Those were the gates to Grant’s Farm, the Busch Family Estate outside St. Louis.  Other scenes … Continue reading →

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Grey Goose Celebrates Martinis with a Film

Posted on November 2, 2021 by Joel Whitaker

Grey Goose Vodka debuted  its joyful new campaign film Vive Le Martini! Launching today, the 30-second spot showcases a lively soirée in which an effortlessly stylish crew of guests mirror the creation of one of the most revered and timeless cocktails … Continue reading →

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