Campari Group reports sales in the America region rose 3.5% (2.9% organic).
The U.S. became the Group’s largest market accounting for 24.8% of total Group sales, the company said. Sales registered a positive organic performance of +2.1%, affected by a contraction in the fourth quarter, impacted by the rebalancing of stock ahead of route-to-market changes.
Key drivers were the positive performance of Wild Turkey (+1.4%) and the Italian specialties, particularly Aperol (+42.8%) and Campari, the company said. Espolòn showed a continued strong double-digit growth momentum.
For the company as a whole, group sales rose 4.2% (4.7% organic).
Bob Kunze-Concewitz, CEO, said: ‘We continued to deliver sound growth across all key performance indicators in 2016, in reported as well as organic terms. We achieved these results thanks to the continued outperformance of the high margin global and regional priority brands in key high margin developed markets which helped compensate challenges in emerging markets as well as the negative impact of the low-margin non-core sugar business in Jamaica.