Coldfoot will launch Thursday (2/120) with the release of a limited-edition American Single Malt Whiskey from Westland and a collection of new branded outdoor goods created by Filson.
It’s a tribute to the late 1800s fever of the Klondike Gold Rush that consumed the world and captured the imaginations of a generation.
Seattle served as the starting and ending point for a harrowing journey north and back—an expedition that gave rise not only to enduring outdoor outfitter brands like Filson, but also an intrinsic pioneering mentality that still defines the Pacific Northwest to this day.
The vast majority of prospectors took the well-trodden path to the boomtown of Dawson, Alaska. But not all followed the herd. A small group of ambitious prospectors followed a different path that headed even further north, into even more rugged territory to a camp called Coldfoot. Of the 2,000 “green hands” that set out on the stampede, only 200 stuck it out to stake a claim there. The rest got “cold feet.”