The Fall Flannel variety pack features three new fall-inspired flavors along with fan-favorite Apple Crisp, brought back for a limited time only from last year’s Ugly Sweater pack:
- Bud Light Seltzer Pumpkin Spice: This seltzer features pumpkin, cinnamon, nutmeg, and vanilla flavors.
- Bud Light Seltzer Toasted Marshmallow: It also has a hint of chocolate.
- Bud Light Seltzer Maple Pear.
- Bud Light Seltzer Apple Crisp.
“Since launching Bud Light Seltzer, we have continued to disrupt the seltzer category by expanding our portfolio with unexpected and delicious flavors,” said Andy Goeler, VP-Marketing, Bud Light. “We’re excited to bring our limited-edition Fall Flannel variety pack to the market, giving consumers a new innovation that is inspired by the season and perfect for all autumn occasions.”
The new Bud Light Seltzer Fall Flannel seasonal pack features a fall-inspired plaid design and will be available in 12 oz. slim can variety 12-packs nationwide starting September 6 through the end of October. In line with the Bud Light Seltzer portfolio, the Bud Light Seltzer Fall Flannel pack is made with cane sugar, natural flavors and comes in at 100 calories with less than 1 gram of sugar and 5% ABV.