Breakthru Beverage Pledges $500,000 to Covid-19 Relief

Breakthru Beverage Group committed $500,000 to partner with local nonprofit organizations, restaurants, and restaurant groups to purchase meals for front-line responders battling the COVID-19 outbreak and vulnerable populations affected by it, such as children and the elderly.

This includes a contribution to the Restaurant Workers’ Community Foundation (RWCF) in addition to supporting Breakthru’s 13 U.S. markets and Canadian operations by partnering with non-profits, local restaurants and restaurant groups.

Breakthru is proud to partner with the RWCF, a 501c3 nonprofit created by and for restaurant workers whose mission includes advocacy and support of those in the industry. Funds directed to RWCF during the COVID-19 crisis will offer relief to individual out-of-work restaurant workers through non-profit organizations serving restaurant workers in crisis.

“During these uncertain times, we have been inspired and motivated by the camaraderie of our industry. Together, we are resilient, and I am confident that we will overcome the challenges we’re currently navigating through partnership,” said Greg Baird, President/CEO of Breakthru Beverage Group. “We want to thank the Restaurant Workers’ Community Foundation for the support they offer to this critical industry and employees during this crisis and year-round. Their commitment to those who help our industry thrive is inspiring and we are honored to support their efforts.”

“With thousands of restaurants closed in the wake of the COVID-19 outbreak, we’ve seen the devastating impact it has had on restaurant workers and their families across the country,” said John deBary, RWCF Co-Founder and Board President. “Breakthru Beverage has truly stepped up to support struggling restaurant workers and we’re grateful for their partnership and generosity.”

 

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