Bleeding Heart Rum Co. is introducing Don Papa Rum, the first small-batch super-premium rum from the Philippines, at select retailers in New York City and Boston, followed by other fine spirits retailers nationwide (SRP $39.99/750ml).
Filipino rum is known to be a first-rate, expressive liquid. “‘The Don’ is not for the feeble hearted – it is for those who have a burning desire to do things differently, experience life’s greatest pleasures, have an appetite for adventure and have an undeterred, generous spirit,” said Stephen Carroll, founder of Don Papa. “The U.S. is ready for a ground-breaking luxury spirit that embodies their passions in a bottle…they are ready for Don Papa® Rum.”
The field to bottle process required to perfect “The Don” is no simple task. Don Papa Rum is handcrafted on the ethereal Philippine island of Negros, also known as “Sugarland,” where the lush, fertile land allows the sugarcane to flourish.
The ancient sugar mills of Negros grind the Noble Cane, the original variety of sugar cane in Southeast Asia dating back thousands of years ago. This variant is much sweeter than others and transforms into the special “black gold” molasses used in Don Papa.
These ingredients are then distilled and aged up to seven years in an ultra-humid climate, intensifying the interaction between the rum and the American oak barrels, drawing out the vanilla notes from the wood.