Los Angeles-based canned wine brand Bev has become the Official Canned Wine partner of the Rose Bowl Stadium, announcing the start of a three-year partnership with America’s Stadium. Bev’s zero sugar canned wines will be served at all Rose Bowl Stadium events, including concerts, sporting events, and the monthly Rose Bowl Flea Market – as well as the neighboring Brookside Golf Club. Rose Bowl Stadium visitors can find Bev at various kiosks throughout the stadium for these events.
“Bev was born right here in Southern California and it’s always been a dream to one day be a part of this historic landmark,” said Alix Peabody, Founder and CEO of Bev. “We’re so thrilled to partner with the Rose Bowl Stadium and join in on the incredible shows & events that delight so many from all over the country. With events starting to come back, people are really getting excited to attend concerts and games once again — and we plan to be right there with them!”