Bacardi Releases Glow-in-the-Dark Bottle for Halloween

Bacardí Superior‘s label resembles a glow in the dark jack-o-lantern this fall. Hitting liquor store shelves nationwide starting Oct. 1, the iconic white rum is being repackaged in ghoulishly good fun for the holiday, making it, the company says, the perfect party favor, pregame décor or spooky bar cart addition.