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Author Archives: Joel Whitaker
Yuengling Aids in Protecting Bald Eagle
D.G. Yuengling & Sons donated $10,000 to the American Eagle Foundation, which works to protect the Bald Eagle, the national symbol of the U.S. “As America’s Oldest Brewery, we are proud to honor our history, dating back over 193 years, to when we were initially founded as the Eagle Brewery. … Continue reading
Posted in Corporate Social Responsibility, News
Tagged Yuengling
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Stella Artois Invites Consumers to Sign off and Dine In
“Sign Off, Dine In, Bon Appetit” is the theme of the new campaign which recognizes that work life and home life have blended into one and honors meal time as an important way to savor life. For many, dinner has … Continue reading
Posted in Advertising, News
Tagged Stella Artois
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Greenall’s Gin, the Very First London Dry Gin Enters America’s $4.4 Billion RTD Industry
Greenall’s Gin, the very first London Dry Gin established in 1761, is entering the $4.4 billion RTD industry in the USA with a range of four brand new, naturally flavored, refreshing, ready-to-drink (RTD) gin and sodas. Made at England’s foremost … Continue reading
Posted in New Products, News
Tagged G&J Distillers, Greenall’s Gin, Quintessential Brands North America
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Buzzbox Premium Cocktails Sponsor of Acrisure Arena
Buzzbox Premium Cocktails, the first-ever ready-to-drink cocktail in a Tetra Pak Box, announced its founding partner sponsorship agreement with Acrisure Arena, the world-class venue designed specifically for the Greater Palm Springs community. The agreement includes the rights for Buzzbox Premium … Continue reading
Posted in News, Sponsorship
Tagged Buzzbox
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El Tesoro de Don Felipe Inspires a Hat
El Tesoro de Don Felipe® Tequila (Beam Suntory) is serving as the inspiration for a new limited-edition hat design by Gladys Tamez, Hollywood’s “milliner-to-the-stars.” The luxury hat – named “The Tesoro” – is exclusive in design and is equally stylish … Continue reading
Posted in Marketing, News
Tagged El Tesoro Tequila
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Will Inflation Make Returnable, Refillable Bottles Desirable?
I don’t ever recall seeing an investment bank so directly call for a change in an industry’s practices as in the latest bulletin from Rabobank‘s beverage analyst team which unambiguously calls for a return to returnable, recyclable bottles. The benefits are … Continue reading
Posted in News, Sustainability
Tagged Rabobank
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