Author Archives: Donna Whitaker

Michelob Ultra’s Super Bowl Ad Ranks 11th in USA Today Ad Meter

The third-quarter ad featured late night TV host Jimmy Fallon on an epic fitness journey alongside world-famous athletes John Cena, Usain Bolt, Brooks Koepka, and Kerri Walsh

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Cognac Educators See Less Drinking, Higher Quality

Three cognac educators surveyed by the Bureau National Interprofessionnel du Cognac said they see people drinking less, but of higher quality.  They see interest in cognac

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Who & What —

Boston Beer Co. appoints Julio Nemeth, Chief Product Supply Officer at Procter & Gamble, to its board of directors.

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What We’re Reading

Booze Ads on Social Media Stir Controversy Health concerns are sparking restrictions on advertising alcohol on billboards and television, but on social media—which transcends national borders—lax age controls and

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Trade Court Decision Favors Imported Products Over Domestics

Firms that both import and export alcohol won’t have to pay excise taxes on the alcohol they import and sell.

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Don’t Expect Congress to Do Anything Important Before the Election

That’s the opinion of one of our Washington sources, who told us that virtually anything you want from Congress won’t happen this year.  A new Transportation bill?  Nope.  A new

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