Customers can accrue points, bonuses, and unlock other exclusive member perks by reaching Enthusiast, Insider or Adventurer status. Rewards include items such as cash back towards your next purchase, early access to limited edition wines and seasonal events, and even exclusive merch.
Roose Rewards is launched alongside Archer Roose’s robust direct to consumer offerings including a mix & match Explorer Pack where fans can choose their own wine adventure, subscriptions to automatically receive favorite varietals, and various packaging sizes (from 12 cans to 48 cans).
“At our core, we’re a risk-taking company,” says Marian Leitner-Waldman, Co-Founder & CEO of Archer Roose. “And I think offering free snakes to perfect strangers has taught us some very valuable lessons. Needless to say, we are very excited about the new reptile-free Archer Roose Rewards program.”
To make up for the lack of reptiles, customers who sign up for Roose Rewards will automatically receive five dollars towards their purchase when they sign up. .