Thomas Ashbourne Craft Spirits debuts, offering “expertly developed libations that consist of fresh and all-natural ingredients, high-proof, distilled spirit bases and recipes derived from Michelin star caliber cocktails. SRP: $15.99 per 375ml bottle and $25.99 for a 200ml four pack cans.
Harnessing the power of some of today’s most recognized global celebrities, CEO Cara Kamenev has built an elite team of founding partners. Each have curated their own distinct craft cocktail for launch: Sarah Jessica Parker—The Perfect Cosmo; John Cena—The Classic Old Fashioned; Ashley Benson, Rosario Dawson and Vanessa Hudgens—The Margalicious Margarita and Playboi Carti—The Hardscatto.
“We’ve been focused on sourcing high-proof, premium spirits with the best natural ingredients to elevate the Thomas Ashbourne portfolio above the pre-made cocktail standard,” says Kamenev. “With the help of our celebrity partners, each flavor profile was meticulously crafted and demanded the highest standards in taste, quality and sophistication. We’re here to dispel the myth that bespoke, high-end cocktails can only be enjoyed in certain settings, by certain people. Our brand will provide consumers a high-quality beverage comparable only to the best bar-made cocktails that can be enjoyed anytime, anywhere.”
The products will be available in May in California, Texas, Illinois, Florida, Washington State and New York. They will roll out nationally later this summer. All four Thomas Ashbourne branded cocktails are kosher certified and gluten free with a premium spirit base that ranges from 20-25% ABV.