Monthly Archives: March 2022

Luxury Spirits Brands Grow 43% in Year

Posted on March 17, 2022 by Joel Whitaker

The 2021 growth rate was more than double the average 18 percent annual rate observed over the previous five years, the Distilled Spirits Council of the U.S. said as it released its Luxury Brand Index. “Faced with restaurant and travel … Continue reading →

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Consumers Want Brands to Stand for Ukraine: Survey

Posted on March 17, 2022 by Joel Whitaker

An overwhelming 80% of UK and 61% of U.S. consumers back businesses to halt the use of Russian goods and services in their supply chain, according to Zappi, a consumer insights platform. Over half of US (52%) and 67% of … Continue reading →

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Barton 1792 Releases 2d Cask-Finished Bourbons

Posted on March 17, 2022 by Joel Whitaker

Barton 1792 Distillery is releasing its second collection of extended cask-finished bourbon whiskeys in the Thomas S. Moore line. This release is made up of four different expressions, including a Cognac, Madeira, Sherry and Merlot finished bourbon whiskeys and will … Continue reading →

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Waashington State Launches Bilingual Farmer Ambassador Program

Posted on March 17, 2022 by Joel Whitaker

Washington State Wine Commission launches its first-ever farmer ambassador program, Breaking Ground. This bi-lingual storytelling series is the first of its kind, following 14 Washington-based vineyard farmers (like Rosanna Lugo and Jay Itote) from bud break to harvest. With the goal of amplifying the various voices … Continue reading →

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Heineken Pokes Fun at ‘Virtual Beers’

Posted on March 17, 2022 by Joel Whitaker

“Our new virtual beer, Heineken Silver is an ironic joke. It is a self-aware idea that pokes fun at us and many other brands that are jumping into the metaverse with products that are best enjoyed in the real world. … Continue reading →

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Who & What —

Posted on March 17, 2022 by Joel Whitaker

Mighty Swell, a spiked seltzer brand born in Austin, Tex., hires Andrew Pieri as Vice President of Operations, Jon Aronson as Vice President of Finance and Anthony Avizenis as Vice President of Sales.  Pieri joins Mighty Swell from Anheuser-Busch InBev, … Continue reading →

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