Monthly Archives: February 2022

Maison Courvoisier Unveils New Look, Names Ambassador, Appoints Chief Blender

The new packaging rediscovers distinctive codes from centuries past that made Courvoisier iconic during the Belle Époque era, the opening of the Eiffel Tower and while gracing the royal courts of Europe during the 20th century. The brand also appoints … Continue reading

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Armed Forces Brewing to Release 1st Light Beer on President’s Day

Armed Forces Brewing Co. said it will release its first light beer, Preamble – We The People, on President’s Day – Feb. 21. “Preamble is crisp, clean and made with one malt and a single American hop grown by U.S. … Continue reading

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Angel’s Envy Releases Limited Edition Rye Finished in Ice Cider Casks

The fourth release in Angel’s Envy‘s Cellar Collection, this limited-run of just 6,000 bottles marks the brand’s first new finished rye offering since 2013 Beginning today, members of Angel’s Envy’s 500 Main can enter to win the chance to purchase … Continue reading

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Archer Roose Wines Starts Incentive Program

Each customer who purchases a minimum of 100,000 cases of Archer Roose wine will be mailed a real, live complimentary snake of the company’s choosing. The Archer Roose Snake Rewards website, highlighting all of the program details, is here: http://archerroose.com/snakerewards.

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Lobos 1707 Tequila and Mezcal Launches New Campaign

Lobos 1707, the ultra-premium tequila and mezcal brand, announces the launch of its latest campaign, Build a Bigger Table: All for the Pack. The new creative spot is an extension of Lobos 1707’s Build a Bigger Table movement, which emphasizes … Continue reading

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I.W. Harper Launches Ultra-Premium Cabernet Cask Reserve

Seven years after the brand’s relaunch, I.W. Harper (Diageo) is introducing this classic whiskey with exceptional style and substance. Celebrating the legacy and inspiration of the golden era combined with modern refinement, Cabernet Cask Reserve brings out the whiskey and … Continue reading

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