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Monthly Archives: August 2021
Batiste Rhum’s Process Footprint Validated as Climate-Positive, 1st in Bev/Alcohol Industry
Batiste Rhum, which calls itself “the First Sustainable American Craft Rum,” said its proprietary rum production process, from ground to finished bottle, has been rigorously reviewed and validated as being carbon-negative by Third Partners, a boutique management consultancy working for … Continue reading
Posted in Corporate Social Responsibility, Marketing
Tagged Batiste Rhum
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Kendall Jenner’s 818 Tequila Now in 9 States
After launching in February, the brand has quickly expanded its offerings into Arizona, Georgia, Florida, Illinois, New York, New Jersey, Nevada, and Texas following its regional launch in California.
Posted in Distribution
Tagged 818 Tequila
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Coors Light, Miller Light Turn Promo Plans to Football
For the last four weeks ending Aug. 8, Coors Light and Miller Lite have cumulatively picked up a 0.2 volume share of the premium lights segment, according to IRI multi-outlet and convenience store data. That’s mostly from chief competitor Bud … Continue reading
Posted in Marketing
Tagged Coors Light, Miller Lite, Molson Coors
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What We’re Reading —
Anheuser-Busch’s new CEO on his top priorities, St. Louis’ role in the company’s growth China’s crackdown on its workplace drinking culture is a problem for the world’s largest liquor company
Posted in What We're Reading
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Drizly Says Whiskey Will See Gains This Fall
Liquor’s share compared to wine and beer sales has already shown an increase this year (44% of overall sales, up from 40% at this time in 2020). That’s predicted to continue, Liz Paquette, Drizly’s head of consumer insights, says. “With … Continue reading
Breakthru Beverage to Rep Volley Tequila in DC
Volley, a tequila seltzer made with just three clean ingredients, 100% blue agave tequila, sparkling water, and organic juice, said it appointed Breakthru Beverage Group to service the Washington D.C. market. Breakthru Volley plans to roll out in several new … Continue reading
Posted in Distribution
Tagged Volley. Breakthru
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