Monthly Archives: June 2018

Michelob Ultra Revives #Ultradad Campaign

Posted on June 12, 2018 by Donna Whitaker

If it works, don’t break it.  That may explain why Michelob Ultra is the fastest growing beer brand in the U.S.  It sticks with what works.

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Ciroc Enters Brandy Category

Posted on June 12, 2018 by Donna Whitaker

Sean “Diddy” Combs and Diageo extended the Ciroc line into Brandy, launching Ciroc VS Fine French Brandy, effective June 18. Ciroc VS is a sophisticated spirit crafted from fine French grapes for a modern expression of classic French Brandy. VS … Continue reading →

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Coppersea Releases a Blended Whiskey

Posted on June 12, 2018 by Donna Whitaker

Coppersea Distilling, the Heritage-Methods farm distillery in New Paltz, New York, released Springtown Straight Whisky,

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What We’re Reading —

Posted on June 12, 2018 by Donna Whitaker

Storing Wine on Its Side Is Nonsense, Says Scientist Storing wine on its side won’t prevent corks drying out, and may even accelerate their degeneration, according to Amorim’s director of R&D, Dr. Miguel Cabral.  Read more here, from The Drinks … Continue reading →

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F.Y.I.–

Posted on June 12, 2018 by Donna Whitaker

IHOP is New IHOb (“b” is for burgers) There are times, we confess, when we wonder if corporate America has lost its mind.  We had that experience today when we read that

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A-B Backs Out of Funding NIH Study on Daily Drinking

Posted on June 12, 2018 by Donna Whitaker

Another one of those “public-private partnerships” is in trouble. National Institute on Alcohol Abuse & Alcoholism is funding a 10-year, 8,000-participant study examining the health effects of

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