During National Truck Driver Appreciation Week, Wine & Spirits Wholesalers of America and its nearly 400 family-owned member companies will launch a digital campaign thanking the 18,865 professional truck drivers who safely delivered wine and spirits to licensed retailers nationwide during the unprecedented challenges presented by the Covid-19 pandemic.
“America’s wine and spirits industry is the global standard for consumer choice and safety because of the hard work, dedication and miles traveled by family-owned wholesaler truck drivers,” said Michelle Korsmo, WSWA’s President/CEO.
WSWA’s over 350 member companies will be celebrating their drivers in all 50 states by posting pictures of their trucks and drivers in an effort to inform the elected officials and regulators who pass laws that directly impact truck drivers and operating companies. Recently, truck drivers have been faced with operating on the front lines of a global pandemic in an industry that has been devastatingly affected by stay-at-home orders.
“Every time someone has raised a glass on Zoom to toast a virtual wedding or celebrate a graduation, its thanks to the nearly 19,000 men and women that continue to deliver wine and spirits to retailers across the country. I hope everyone will join me in raising a glass and virtually toast our drivers on social media with #WholesalersDeliver this week,” said Korsmo.