Wines of Tejo is stepping up efforts to crack the U.S. market. A key feature of the 2017 program includes a major presence at the USA Trade Tasting in New York May 16/17, 2017. “Twelve wineries will be exhibiting, showcasing the distinctive wines which include unique blends of both indigenous and international varieties. We will also be putting on a Masterclass presented by noted wine educator May Matta-Aliah,” said Luis de Castro, chairman of Wines of Tejo.
U.S. importers are discovering the QPR (Quality/Price Ratio) which enables the Tejo region to produce both entry level, as well as wines that fit the sweet-spot of $12-$20 retail.
Wines of Tejo oversees the viticultural and vinification practices of more than 80 producers from the region, which is nestled in the heart of Portugal along the banks of the Tejo River. The Tejo River’s breadth and strength elementally impact the soil and climate of the region, deeply defining the region’s terroir.
“Our location spanning the Tejo river has created wines that truly exhibit a sense of place and express the terroir not only of the region, but also the indigenous varieties grown here, a legacy dating back to Roman times.
“It’s taken us two thousand years to get to this point, but we feel we are now ready for prime time in the U.S. market,” concluded de Castro.