Capstone California, the first-of-its-kind California wine certification and education program, was created by Wine Institute‘s California Wine Export Program with a team of international wine professionals.
It focuses exclusively on California wine through original content presented in a multi-lingual, multimedia platform available globally to industry professionals and enthusiasts alike.
Capstone California is part of a 10-year, multi-pronged strategy aimed at expanding California wine across international markets. Furthering the knowledge of California wines through a structured learning experience, Capstone California embraces a global audience. Focusing on four levels of study from novice to expert through a comprehensive curriculum, Capstone California offers authoritative information, interactive and aerial maps of the state’s American Viticulture Areas and other resources for wine study all readily accessible at www.capstonecalifornia.com.
“California wine makes up 95% of U.S. wine exports and more than 80% of the U.S. wine market, which has generated a significant need to provide a deeper understanding of our wine regions to the world and here at home,” said Robert P. Koch, president/CEO, Wine Institute. “With tremendous detail and collaboration by influential global wine leaders to develop this innovative and rigorous certification program, Capstone California highlights the extensive history, diversity and intricacies that make up the compelling and sought-after characteristics of California wine.”