Wine Group said it purchased the Beso Del Sol brand, the fastest growing authentic Sangria brand in the U.S. and the #1 Spanish by-the-glass brand in the on-premise channel.
The Sangria category has shown strong growth in recent years, and it is presently growing at +5.5% vs. YA, well ahead of the total wine category (+1.6%) according to Nielsen.² Additionally, Sangria is especially popular in the on-premise channel, where it remains the #1 wine cocktail.³
Zepponi & Co. served as the exclusive financial advisor to Beso Del Sol, Inc.