| Liquor Taxes Could Go Up 400%, Thanks to Congressional Dysfunction
“The anxiety level with these small distilleries is high,” said Chris Swonger, the chief executive of the Distilled Spirits Council of the United States. (New York Times)
The Truth About Holiday Spirits Many of us look forward to celebrations during the holidays, yet it is also a time when some people are more likely to drink beyond their limits than at other times of the year. Some will suffer adverse consequences that range from fights to falls to traffic crashes. Sadly, we often put ourselves and others at risk because we don’t understand how alcohol affects us during an evening of celebratory drinking. (National Institute on Alcohol Abuse & Alcoholism)
2020 Will Bring an Explosion in Non-Traditional Packaging Liz Paquette, Director of Brand and Head of Consumer Insights at Drizly predicts that 2020 is going to bring an explosion of non-traditional packaging variants, with a particular focus on the Ready to Drink (RTD) segment, where packaging plays a key role. Paquette says we’ll see more cans and alternatives, and a variety of sizes. In the last four years, they’ve experienced a 47-fold increase in sales of canned wine on Drizly. If that pace continues, they’re set to outsell the highly sought-after boxed wines. They’re already seeing a 31% increase in RTD Sangria. (Wine Industry Network Advisor)
Oversold and Overpromised: Marketers Move Away From DMPs Data management platforms (DMPs) were once painted as a panacea for all of a marketer’s data needs – from collection, to harmonization to segmentation and syndication. But marketers have since cooled on the technology, concluding that it’s too disjointed to perform many of the functions promised. (AdExchanger)
The surprise, VIP guests at the reborn Paradise Ridge Winery The triumphant, up-from-the-ashes reopening celebration at Paradise Ridge Winery was well underway when a pair of tentative latecomers appeared at the door. Dana Condolora and her husband, Bob Dennis, were visiting from near Seattle. A little self-conscious about their casual attire, they had no earthly idea the Byck family was just then hosting a reception to christen the splendid new tasting and event space that replaces the one lost to the Tubbs fire. The couple was welcomed in, handed flutes of bubbly. Once the Bycks discovered Dana and Bob’s connection to the winery on Fountaingrove hill and to the ’17 firestorm, they embraced the pair like long-lost kin. (Press Democrat) |