Vizzy Hard Seltzer Launches a Watermelon Pack

It will hit the shelves in late July and comes in four flavors: Blueberry Watermelon, Kiwi Watermelon, Passionfruit Watermelon and Mango Watermelon., the brand says.

“Vizzy continues to bring the most desired flavor profiles to our hard seltzer drinkers,” said Vi Tran, marketing manager for Vizzy Hard Seltzer at Molson Coors Beverage Co. “Fans saw this first with the incredible success of our Lemonade variety pack earlier this summer, and now we’re delivering the crisp summer taste of watermelon – a flavor that is made with real watermelon juice and certainly sets us apart from competitors. We’ve got a feeling that our fans are going to enjoy this watermelon pack well beyond summer sipping.”

Each new Vizzy Watermelon flavor contains 100 calories, 5% alcohol by volume, and 1 gram of sugar. The variety pack comes in 12-oz. slim can 12-packs and the bold design of the hot pink and green case won’t be hard to miss on shelves.

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