When the novel coronavirus erupted a year ago, few anticipated it would still be around today. Among the victims: hundreds of thousands of Spring Breakers who won’t be able to enjoy Bud Light‘s new, limited-edition (through April 16) Throwback Pack. It would have been a perfect package — except that thanks to Covid, Spring Breakers will not be traveling like they have in years past.
The Bud Light’s 90’s Throwback Pack features retro designs on the cans and packaging paying homage to Spring Break memories of the 90’s. The limited-edition pack encourages Bud Light fans 21+ to slip into their vacation mindset, while remaining socially distant, one sip at a time.
Bud Light is also bringing back the 90’s style with merchandise embodying the 90’s Spring Break spirit – from men’s and women’s swimwear to sunglasses to t-shirts. Bud Light 90’s Throwback merchandise, ranging from $25 – $65, will be available for purchase online.