First introduced in Europe in September 2018, Tanqueray Sevilla Orange is now available in 1-Liter bottles at select accounts in Orlando and Miami. 750ml bottles will also be available this October 2019.
Tanqueray Sevilla Orange is created by infusing the brand’s four-times distilled classic London Dry gin with the essence of orange. Brand Founder Charles Tanqueray once captured the sun-soaked taste of Seville orange groves in a recipe during the nineteenth century. His archival recipe inspired the creation of this new liquid. Tanqueray Sevilla Orange is an ideal complement for bright, fresh cocktails like Negronis, Sevilla Orange Spritz, Sevilla Orange & Tonic and more.
“We are thrilled to introduce Tanqueray Sevilla Orange into the U.S. market just in time for summer. This vibrant flavor innovation is perfectly crafted for bartenders and consumers to enjoy at sundown and anytime in between,” said Christina Choi, Senior Vice President of Gin at Diageo North America.
To celebrate the launch and bring Tanqueray Sevilla Orange to life, the brand has unveiled a mural in Miami’s Wynwood art district located at the corner of NW 5th Ave + NW 27th (2701 NW 5th Ave), encouraging consumers to take snapshots of the artwork and try Florida’s new orange.