Tanqueray launches Tanqueray 0.0%, an alcohol-free spirit alternative to Tanqueray London Dry gin, in Spain and the UK. Alcohol-free and low alcohol choices are expected to deliver 23% of total adult drinks growth over the next three years.
Tanqueray 0.0% has been crafted using the same distinct blend of quality botanicals used in the making of Tanqueray London Dry gin including: piney juniper, peppery coriander, aromatic angelica and sweet liquorice.
“Created by distilling the same botanicals used in Tanqueray London Dry Gin, the botanicals are individually immersed in water, heated and then distilled before being expertly blended together to capture the essence of Tanqueray in a delicious alcohol-free alternative. This special distillation process is a closely guarded secret, known only to a handful of people and we are incredibly proud to be bringing gin drinkers that juniper and citrus led taste they’re expecting from Tanqueray when they choose not to drink alcohol.”
Tanqueray 0.0% is also a low-calorie option for those choosing to moderate, with only 6kcals per 50ml. This is not inclusive of tonics as they vary considerably.