Tag Archives: Diageo

Guinness to Award $50,000 to 20 Persons

Posted on March 8, 2022 by Joel Whitaker

Guinness said it is celebrating St. Patrick’s Day by awarding $50,000 to each of 20 different consumers — that’s $1 million total.  Consumers submit their best toasts via video at Toast.Guinness.com through March 31.  It’s part of what the Irish … Continue reading →

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Bulleit Extends Line to Include Ready-to-Serve Cocktails

Posted on March 3, 2022 by Joel Whitaker

Bulleit Frontier Whiskey (Diageo) introduces Bulleit Crafted Cocktails, a new premium line of whiskey-based ready-to-serve cocktails ready to pour straight from the bottle.  First up: Bulleit Manhattan and Bulleit Old Fashioned. “As a brand rooted in bartender culture, we collaborated … Continue reading →

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Diageo North America Opens New Canning Facility to Accelerate RtD Growth

Posted on March 1, 2022 by Joel Whitaker

Diageo launched a new manufacturing site featuring two high-speed can lines, capable of producing 25 million cases of malt-based beverages and spirits-based Ready-to-Drink (RTD) cocktails a year. The operation at the new 225,000 square-foot facility supplements existing ready-to-drink production across … Continue reading →

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Pronghorn Accepting Applications for Incubator, Accelerator Programs

Posted on February 24, 2022 by Joel Whitaker

Pronghorn, a company who anchor investor was Diageo North America and which is dedicated to expanding diversity within the alcohol industry by cultivating and investing in the next generation of Black founders, executives, and entrepreneurs in a sustainable and scalable … Continue reading →

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Crown Royal Intros RtD Whiskey Lemonade

Posted on February 16, 2022 by Joel Whitaker

It’s the fourth in a series of ready-to-drink flavored cocktails from Crown Royal  (Diageo). It comes as the original flavors — Whisky & Cola, Washington Apple, and Peach Tea — are available to consumers nationwide. “Whisky Lemonade combines the refreshingly light … Continue reading →

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I.W. Harper Launches Ultra-Premium Cabernet Cask Reserve

Posted on February 15, 2022 by Joel Whitaker

Seven years after the brand’s relaunch, I.W. Harper (Diageo) is introducing this classic whiskey with exceptional style and substance. Celebrating the legacy and inspiration of the golden era combined with modern refinement, Cabernet Cask Reserve brings out the whiskey and … Continue reading →

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