Reyes Beer Division said it agreed to acquire the Sonoma and Marin counties business of Columbia Distributing. The acquired business will become part of Reyes’ existing Golden Brands operations.
The acquisition will add around 1,350 customers, about 4 million cases, and includes brands from key suppliers such as Constellation, Molson Coors, Lagunitas, Mark Anthony Brands, Sierra Nevada,
Boston Beer, Heineken, Diageo, along with a great craft beer portfolio.
“Columbia Distributing has a long history of providing an incredibly strong portfolio, unmatched route to market and premium customer service to the Pacific Northwest,” said Chris Steffanci, CEO of Columbia Distributing. “We are also very proud of the business we have built in Sonoma and Marin counties over the last several years, but as we continue to focus on our long-term strategy of aggressive organic growth, strategic partnerships and significant acquisitions, California does not fit into that strategy.”
“California is a very important piece of our business and we’ve seen tremendous growth in the market,” said Tom Day, Chief Executive Officer for Reyes Beer Division. “We are uniquely positioned for this
opportunity, with more than 3,500 employees statewide and investments of millions of dollars in 25 facilities.