Pabst Blue Ribbon’s Hard Tea Variety Pack features four unique hard tea seltzers – pineapple-passionfruit, lemon, raspberry, and peach. Each variety case will include all four, natural flavors featured in a 12-pack of 12oz slim cans.
At 4% ABV, Pabst Blue Ribbon’s Hard Tea is an original twist on a traditional seltzer, offering up more effervescence, bolder fruit profiles with only 100 calories and less than 4g of sugar in each can.
“We want to continue offering people fun, differentiated drinks that are shareable and surprising; drinks that make them say ‘Woah, PBR did that?’. Our brand might be over 175 years old, but we’re still young at heart and getting creative with how we range across the beverage category, as well as how we can bring some form of value to those that shop it, is something we’re relentless about,” said Nick Reely, VP -Marketing.