The new bottles have just 55 calories and 1.5 carbs.
“We know that some consumers opt to refrain from drinking during the weeknights,” said Azania Andrews, vp, Michelob Ultra. “With Michelob Ultra 7 oz. bottles, our brand continues to lead the category by bringing consumers a great and lighter option they can enjoy during the weeknight occasion.”
Last month, Anheuser-Busch introduced Michelob Ultra Pure Gold, made with organic grains at only 85 calories and 2.5 carbs. Officials said Michelob Ultra 7 oz. is the brand’s latest innovation to provide consumers more choices to balance enjoying beer with living an active lifestyle.
Michelob Ultra 7 oz. launches this month and will be available in select markets across the country including Texas, Florida, Arizona, South Carolina, North Carolina, Tennessee, Virginia, Georgia and California.
Michelob Ultra 7 oz. is now available in nine states across the country including California, Arizona, Texas, Florida, Georgia, South Carolina, North Carolina, Tennessee and Virginia.