Ménage à Trois — the wine brand widely credited with creating the wildly popular $10 California Red Blend category — breaks the confines of Cabernet with limited release Bourbon Barrel Cabernet Sauvignon ($15 SRP).
The $95 million spirit barrel-aged wine category is growing at a 110% rate, according to Nielsen, beating out Rosé Blends, Sparkling Rosé and Sparkling Prosecco.
“Ménage à Trois Decadence has reigned as Cabernet King, crowned as No. 1 New Wine Item in 2017,” said Mark Dunlea, senior marketing director for Ménage à Trois wines. “We have heard calls for a Bourbon Barrel offering from Ménage à Trois fans first-hand, and we’re pleased to announce this new addition to the Cabernet throne.”
Ménage à Trois Bourbon Barrel takes Cabernet Sauvignon to unexpected heights that pay homage to its barrel origin. This limited release wine is inspired by the very best of California winemaking and traditional Kentucky craft distilling. Each sip unpacks the flavors and textures that three months of bourbon-barrel aging imbues. Subtle notes of vanilla, brown sugar and spices meld with the full-bodied flavors of the wine for a truly indulgent experience. Aromas of berry cobbler lead to jammy blueberry and blackberry flavors cloaked in caramel and satisfying spice on the palate. Beautifully structured with a rich mouthfeel and lingering finish, this Ménage à Trois Bourbon Barrel wine captures the full potential of Cabernet Sauvignon.