Latitude Beverage, the company behind a growing portfolio of wine and spirits brands including 90+ Cellars and Wheel Horse Whiskey, has launched its first Tequila with Tequila Zarpado. A handcrafted premium Blanco Tequila, Zarpado was created in partnership with boutique distillery Cavas de Don Max and Master Blender Dan Becherano, whose family has been perfecting the art of Tequila-making for nearly four decades.
Tequila Zarpado has an SRP of $24.99 and is launching in ten markets across the U.S., including Colorado, Connecticut, Delaware, Illinois, Maryland, Massachusetts, Minnesota, New Jersey, New York, and Rhode Island.
Tequila Zarpado is crafted from hand-harvested mature blue agave grown in the Los Valles region of Jalisco. Double-distilled in small batches, this Tequila brings true craft quality at an everyday price point. Zarpado is a modern expression of traditional Tequila-making methods combined with the Becherano family’s award-winning practices, resulting in its signature smooth taste. Rich and flavorful, Zarpado has an earthy sweetness balanced by warming spices and full-bodied agave flavor.