Kris Sirchio New CEO at North American Breweries

North American Breweries named Kris Sirchio chief executive, effective Monday (4/14).  He succeeds Rich Lozyniak who resigned at the end of March.

Most recently, Sirchio was global chief marketing officer at Brown-Forman Corp.  Earlier he worked in marketing at Proctor & Gamble.

NAB owns and operates five U.S. breweries and six retail locations in New York, Vermont, California, Oregon and Washington.

It’s flagship is Genesee Brewery, Rochester, New York, which makes and sells Genesee beers, Dundee Ales & Lagers, the Original Honey Brown Lager and Seagram’s Escapes.

Breweries in Washington State, California, and Oregon handcraft Pyramid beer, including its famous Hefeweizen, Apricot Ale and Thunderhead I.P.A. Magic Hat is headquartered in Vermont and makes and sells a variety of craft beers including the popular #9. It also regularly features seasonal beers in its rotating series of Variety Packs.

North American Breweries also owns exclusive rights to import and market Labatt Blue and the Labatt family of beers, and the Imperial brand of beer in the U.S.

North American is owned by a Costa Rican company, Florida Ice & Farm.

 

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