How Revolution Brewing Surpassed Goose Island, Blue Moon, Leinenkugel

It wasn’t so much growing sales and losing less.  IRI data showed Revolution Brewing sales were down about $288,000.  Blue Moon fell $1.4 million, Leinenkugel $3.3 million and Goose Island, $1.7 million.

In terms of market share, Revolution gained 0.7%, according to IRI.  Blue Moon was down 0.1%, and Goose Island was off 0.4%.  Leinenkugel fell 1.6% market share.

Of the four, only Revolution is independently owned.

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