For the first time, Franiza is packaging wine in boxes adorned with stars and stripes, a patriotic note headed into the summer season.
To support the limited-edition patriotic box design, Franzia is 
introducing a new Americana-themed version of the popular Franzia wine backpack designed to match the new limited-edition stars and stripes box design.
The backpack holds a 5L box of Franzia with an opening for the pour spout. Franzia has also brought back favorites from last year’s Americana-themed collection including the iconic t-shirt showing Franzia with a bald eagle, a button-up shirt, baseball hat, sunglasses, and party cups, all designed with stars and stripes alongside the classic Franzia box and logo.
This commemorative box celebrates Franzia’s commitment to Fisher House Foundation and their continued efforts to support military and veteran families. Franzia will make their annual donation through the “Salute to Franz” promotion to the Foundation as well as contribute all profits from the sale of Franzia’s Patriotic Collection from May 1 to July 31, 2022. This is Franzia’s seventh year collaborating with Fisher House Foundation.
“We could not be more excited about the first ever Franzia Limited-Edition box design. Franzia is an essential at summer celebrations and now we have a box that is dressed for the party,” said Katie Hoefs, Franzia Marketing Manager. “Our exclusive stars and stripes Limited Edition box and merchandise celebrates our continued support of Fisher House Foundation and will help keep the spirit of the classic American summer going from Memorial Day on through Fourth of July. We are raising a salute to our Franzia ‘Franz’ this summer.”