With more than 700 distilleries across the U.S. producing hand sanitizer, Distilled Spirits Council of the U.S. launched a public education campaign to remind adults to keep hand sanitizer out of reach of children.
The campaign features public education images created by DISCUS that will be shared on our website and highlighted across its social media platforms. In addition, DISCUS is providing the images to distillers who are producing hand sanitizer and encouraging them to share on their social media channels.
“The message is simple: Keep your kids safe by keeping hand sanitizer out of reach,” said Swonger. “Through this campaign, we want to help share a proactive prevention message as we fire up our stills to keep our communities safe.”
Swonger said the public education campaign was developed to support the U.S. Food and Drug Administration (FDA), which has expressed concern about children inadvertently consuming hand sanitizer as the demand for this product increases due to COVID-19
“There’s no doubt distillers would prefer to be making whiskey and other spirits right now, but they are all honored to be able to support their local first responders and health professionals in the fight against COVID-19,” said Swonger. “The distilled spirits industry is committed to doing its part and we will continue to work closely with the FDA to meet the significant demand for hand sanitizer.”