Some 211.1 million bottles were shipped last year, with a value of 3.4 billion euros. In addition, Cognac secured the addition of 10,000 hectares (24,710 acres) of vineyards over the next three years. Cognac officials said..
With exports accounting for 98% of production, cognac has consolidated its development this year, with shipments growing by more than 2.5% in volume and nearly 6.9% in value. In all, 211.1 million bottles were shipped in 2018-2019, for a turnover of 3.4 billion euros. Cognac contributes significantly to the trade surplus of French wines and spirits. Representing nearly a quarter of the total value of French wine and spirits for export, it tops the list of major appellations.
With 97.7 million bottles shipped in the period (an increase of +8.8% in volume and +17.6% in value), the NAFTA zone continues to grow (46% of shipments). The United States once again drives this dynamic gain with 94.3 million bottles shipped in 2018/2019. The American taste for cognac is largely due to the long history of cognac in this market, consistent investments by the cognac houses and the popularity of cocktails in the US.
Over the same period, shipments to East Asia stabilized at 60 million bottles, representing 28% of shipments (–1.5% by volume and +1.8% by value).
In contrast, shipments within Europe are down by –4.6% in volume and –6.4% in value, for a total of more than 39.4 million bottles. However, the strength of the Eastern European market5 (which is up by +4.2% in volume and +3.5% in value) offsets the decline observed in the overall European market.