Charles Smith, award-winning Washington State winemaker and founder of Wines of Substance, launches Popup – a brand new sparkling wine perfect for any holiday gathering, and so much more. Popup is designed to be enjoyed any day of the week regardless of the occasion.
Inspired by the great sparkling wine regions of the world, Popup is the of-the moment, approachable and inclusive wine for everyone, featuring an innovative pop-off bottle cap and a colorful pop-art inspired label – the first-ever wine from Charles Smith to feature a full color label. Offering exceptional quality and value, Popup will be available in November for a suggested retail price of $14.99.
“With Popup, the goal was to make a delicious sparkling wine that was especially fresh, accessible and easy to drink,” said Charles Smith. “With a pop-off bottle cap top, contemporary label and affordable price point, Popup is an unpretentious take on one of the world’s most celebrated traditions: wine with bubbles.”