Vegas Golden Knights secured Beau Joie Champagne as the team’s official champagne through the 2022 season.
To commemorate the partnership and celebrate the only team to get into the playoffs every year in their existence, the brand has introduced a limited-edition zero-dosage Beau Joie Champagne in a distinctive and eye-catching Gold bottle (to match the team’s uniforms).
“Not only do the Vegas Golden Knights perform on the ice, the team is part of the fabric of Las Vegas and aligns perfectly with our local roots and shared vision to deliver a unique brand experience,” says Jon Deitelbaum, president/CEO of Las Vegas-based Toast Spirits, the brand owner and marketer of Beau Joie Champagne. “Our new Vegas Golden Knights Gold Special-Edition bottle is a perfect way to celebrate the team’s success!”
While the Vegas Golden Knights have been victorious in competition this season, Beau Joie has also posted success, doubling sales in the last year.