Category Archives: Advertising

A-B Delivering 200,000 Cans of Emergency Drinking Water to California in Support of Wildfire Relief Efforts

Posted on September 16, 2020 by Joel Whitaker

At the request of the American Red Cross, Anheuser-Busch is delivering four truckloads – more than 200,000 cans – of emergency drinking water to California to support local communities impacted by the devasting wildfires. Two truckloads of emergency drinking water … Continue reading →

Posted in Advertising, Corporate Social Responsibility | Tagged , | Comments Off on A-B Delivering 200,000 Cans of Emergency Drinking Water to California in Support of Wildfire Relief Efforts

Miller Lite Unveils Beer Can with Built-in TV Anttenna to Stream U.S. Football Games

Posted on September 16, 2020 by Joel Whitaker

This is really clever:  The Molson Coors brand has introduced a beer can with a built-in digital antenna designed to stream American football games. The “Cantenna”– it’s part beer and part digital antenna — can be plugged into a TV and … Continue reading →

Posted in Advertising, Marketing, New Packaging, Packaging | Tagged , , | Comments Off on Miller Lite Unveils Beer Can with Built-in TV Anttenna to Stream U.S. Football Games

Hennessy Honors Chess Champion in White Rabbit Campaign

Posted on September 15, 2020 by Joel Whitaker

Hennessy said the next chapter of its award-winning Wild Rabbit advertising campaign will be “Maurice and The Black Bear School.” Narrated by hip-hop legend Nas, new creative celebrates Maurice Ashley, who by force of will, relentless determination and mental mastery, … Continue reading →

Posted in Advertising | Tagged , , | Comments Off on Hennessy Honors Chess Champion in White Rabbit Campaign

Belvedere Launches New Platform, Expression

Posted on September 14, 2020 by Joel Whitaker

Belvedere launches a new platform that, it says, “anchors the brand in nature, reminding consumer that Belvedere is made with only Polska rye and purified water. The new platform, Made with Nature, features “visually arresting” films in which sweeping images … Continue reading →

Posted in Advertising, Wine | Tagged | Comments Off on Belvedere Launches New Platform, Expression

Lone Star Beer Intros a German-Style Kölsch

Posted on September 9, 2020 by Joel Whitaker

Lone Star Brewing (Pabst) announces the latest seasonal beer in the beloved family of Lone Star Beers: Das Bier Y’all – The New Taste of Classic Texas. Das Bier Y’all is a classic German-style kölsch with a peachy twist, brewed … Continue reading →

Posted in Advertising, New Products | Tagged , | Comments Off on Lone Star Beer Intros a German-Style Kölsch

True Respite’s Perfect Day Included in Capitol Wheel Package

Posted on September 9, 2020 by Joel Whitaker

True Respite Brewing releases The Perfect Day,  a Hazy DIPA (8.2%) inspired by a vision of a perfect ride on The Capital Wheel, a Ferris wheel at National Harbor, outside Washington, D.C. , that’s open 24/7/365. The brew is included in … Continue reading →

Posted in Advertising, beer, Marketing | Tagged , , , | Comments Off on True Respite’s Perfect Day Included in Capitol Wheel Package