Category Archives: Advertising

Patron’s New Campaign Takes Aim at Competitors’ Additives

Posted on December 14, 2020 by Joel Whitaker

Patron Tequila launches “Toast Your Real Ones,” a campaign honoring those who have supported us and celebrated us through the ups and downs of this year. “You can trust real ones to never sugarcoat it, just like Patron. We only … Continue reading →

Posted in Advertising | Tagged | Comments Off on Patron’s New Campaign Takes Aim at Competitors’ Additives

Missing Snow? Coors Light Offers a Yard’s Worth with Beerman

Posted on December 10, 2020 by Joel Whitaker

Coors Light will invite consumers to build their best Beerman with whatever’s on hand for a chance to win to have their yard transformed into a winter wonderland to bring added chill and magic to this holiday season. “We know … Continue reading →

Posted in Advertising | Tagged , | Comments Off on Missing Snow? Coors Light Offers a Yard’s Worth with Beerman

Two Diageo Brands Join in Campaign

Posted on December 8, 2020 by Joel Whitaker

Roe & Co. (Diageo) will be launching the “Neighbors” campaign across social media. The creative will consist of two spots to be released this month, each highlighting the Irish Whiskey’s ties to Guinness, while celebrating their status as both new … Continue reading →

Posted in Advertising | Tagged , , | Comments Off on Two Diageo Brands Join in Campaign

Holiday e-Cards from California Wine

Posted on December 8, 2020 by Joel Whitaker

Available on the Discover California Wines website, digital cards can be personalized and sent with a link to download the California Wines’ e-book, “California Wine Cocktails for the Holidays.”                                                              The e-book features seven fresh, fun recipes for seasonally inspired wine cocktails to … Continue reading →

Posted in Advertising | Tagged | Comments Off on Holiday e-Cards from California Wine

SelvaRey Rum Intros New Packaging, Branding, Ads

Posted on November 23, 2020 by Joel Whitaker

Boutique rum SelvaRey has introduced new packaging, branding and a global campaign.  Behind the scenes, musician Bruno Mars has been guiding the process for years, redesigning every aspect of the brand. “I tried the rum years ago and loved it. … Continue reading →

Posted in Advertising | Tagged , | Comments Off on SelvaRey Rum Intros New Packaging, Branding, Ads

19 Crimes, Snoop Dogg Intro New AR Experience

Posted on November 23, 2020 by Joel Whitaker

19 Crimes and Snoop Dogg introduced a new, boundary-pushing AR experience: “Ask the Doggfather.” The new AR uses 8th Wall technology to literally pull Snoop’s entire body off the bottle and to answer your questions… in. real. time. We would love to have … Continue reading →

Posted in Advertising | Tagged | Comments Off on 19 Crimes, Snoop Dogg Intro New AR Experience