Black Box Wines, the best-selling premium 3 liter boxed wine in the U.S., launched Black Box Rewards – a new loyalty program for its U.S. consumers.
The program features a system of easy-to-earn and redeem points, offering consumers access to high-value rewards like discounts, event access, products and gift cards from top brands like Sephora, Uber, Groupon, GOVINO, Hulu, and more. As one of the first wine brands to launch a loyalty program of this caliber, Black Box now offers participating brand fans exclusive benefits, including an ever-changing offering of rewards and dedicated sweepstakes.
To participate, consumers can visit www.BlackBoxRewards.com to sign up and create a rewards profile, which allows users to begin acquiring, tracking and redeeming points for Black Box Wines purchases and/or online engagement. Once activated, users will be asked to upload receipts for wine purchases to receive 2,000 points for every 3L box and 300 points for every 500 mL box (where legal).
As few as 1,000 points are required to redeem the first reward, and a bonus of 1,500 points are received just for signing up for the program. Participants can also earn rewards for following and joining the conversation on Black Box Wines’ social media channels.
Among the rewards: Four portable wine classes for 18,900 points (10 3-liter boxes) and a $25 Visa Virtual account for $15,700 points (8 boxes).
“The Black Box Rewards program was created as a way to say thank you to our customers by offering exciting benefits and reward opportunities for our most loyal fans,” says Jaymie Schoenberg, Vice President of Marketing for Black Box Wines.
Black Box Wines are available in both 3L (suggested retail price $24.99) and 500mL Go-Pak (suggested retail price $4.99) containers. Constellation Brands Inc. distributes Black Box Wines